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Only Dwayne Johnson can say 'Candy-a** jabroni' after wrestler acquires 25 names and catchphrases from WWE parent company
March 01, 2024
Dwayne "The Rock" Johnson has acquired over two dozen names and phrases associated with his character as part of a deal with TKO Group Holdings, the parent company of World Wrestling Entertainment.
After Johnson became a member of TKO's board of directors, a deal was worked out between the two entities allowing him to take a firm grasp on many of his most popular phrases but not content that he was a part of in the WWE ring.
In addition to owning "The Rock," which was announced in January 2024 according to Variety, an SEC filing in late February 2024 from TKO revealed that taglines and names formerly owned by the WWE had moved to the "Rock IP."
Names now controlled by Johnson include: "The Rock," "Team Corporate," "Rock Nation," "The Nation," "The Samoan Sensation," "The Blue Chipper," "The Brahma Bull," "The People’s Champion," "The Great One," "Team Bring It," "The Rock Just Bring It," "Rockpocalypse," and "Project Rock"
The list also included "Rocky Maivia," the name Johnson first wrestled under that borrows his mother's maiden name.
The actor also took control of some of his most famous in-ring techniques, including "The People’s Elbow," a show-boating elbow drop, as well as the "Rock Bottom," a maneuver he's even performed in movies.
It is Johnson's catchphrases that are perhaps most iconic; some are preamble for his famous rants that are used before he makes his eventual point, like "Roody Poo" and "Candy-Ass," which may be used to describe a "Jabroni," a word he now owns.
The full phrases, however, now officially in Johnson's domain, can almost be heard in the mind as they are read: "If you smell what The Rock is cooking," "Know your role and shut your mouth,' "Finally, The Rock has come back to …" "It doesn’t matter what …" "Blue Hell," "The millions… (and millions)," and "The most electrifying man in sports and entertainment."
Johnson will also maintain "all other nicknames, caricatures, voice, signature, gestures, routines, costumes or parts of costumes, accessories [and] crowns" related to his time in the WWE.
As mentioned, while the entrepreneur came away with a lot in the deal, the agreement stated that he does not own any "photographic, audio and/or audiovisual footage" from the copyrighted works of the WWE.
The SEC filing also revealed that Johnson received $30 million in TKO stock and nearly $500,000 in WWE royalties (2023), will continue to receive annual royalties from the WWE, and will be entitled to receive royalties in connection with the sale of licensed products that use his name and likeness.
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